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How Your Firm Can Reach the 87 Million Millennials on LinkedIn

 

 

How Your Firm Can Reach the 87 Million Millennials on LinkedIn

Here’s a breakdown of millennials’ influence and preferences on the social networking site.

 

Scarcely a day goes by when millennials are not the subject of news analysis or research reports attempting to identify their preferences. That’s hardly surprising when you consider that as the largest and most diverse generation, they wield an estimated $1 trillion in purchasing power annually. Importantly for your business, more than 87 million of those millennials are members on LinkedIn. The infographic below depicts their behavior on the social networking platform to help you identify how to best attract them to your company.

Courtesy of LinkedIn and Column Five. 

 

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